UK-based financer and distributor Fugitive has teamed up with Turkish digital content curation firm Merzigo to establish an international Merzigo business in London.
Fugitive, the content development, financing and executive producing company managed by Anthony Kimble and Merrily Ross, will be responsible for assessing and acquiring AVoD rights to content from across the world.
It will work with Merzigo’s facility in Istanbul to upload and manage the content, while exploring ways to optimise revenues across platforms such as YouTube, Facebook and Dailymotion.
The content being sought includes big-name factual entertainment brands, factual programming in genres ranging from reality and true crime to history and science, and scripted content ranging from soaps and telenovelas to crime series and movies.
Merzigo currently works with broadcasters including Fox, Kanal D, Disney, National Geographic, TV8 and Kanal 7, producers such as Acun Medya Global, and brands including Survivor and Muhteşem Yüzyıl: Kösem, aiming to increase revenues and grow committed online communities.